Clearview font att1/16/2024 ![]() ![]() Perhaps the only reason they were in the first place, says The Verge, was for a simple reason: worn-out old signs were being replaced by new, shiny signs.Įither way, Clearview lives on in a completely different form: part of AT&T's corporate identity. And the new ones weren't necessarily more visible or legible than Highway Gothic: In some cases, visibility was worse. The findings for the destination and distance signs shows that the 6-inch all uppercase Clearview font produced the same legibility distances as the 6-inch Series D font, which is also an all uppercase font. It would have been too complicated for states to replace their existing signs. The findings for the large guide signs showed that the Clearview font provides longer legibility distances than the Series E(Modified) font. ![]() and Canada maps created by SignGeek101 As compiled from research, posts on the AARoads Forum, and noted on social media, the following table lists which font is used for each U.S. According to tests, "Clearview was found to improve drivers' reading accuracy, reaction time, and recognition distance."īut earlier this year, the Federal Highway Administration nixed the idea of replacing America's signs with the new font. Noted local usages in Indiana and Tennessee. In 2013, states began adopting Clearview with regularity. We are beholden to patterns, familiar elements as comforting as the leg we first put through our pants. This may be annoying to an average person, but if you're an elderly person driving at 70 miles an hour with bad vision, it can be deadly." "When light hit the words," writes Pacific Standard Magazine, "they appeared to blend together in a glowing, blurry mess, something known as halation. Are the letters due for an update? Well-meaning highway engineers thought so, over ten years ago, when they introduced Clearview: a typeface that would be more visible in dark or inclement conditions, and from farther distances, all without requiring larger and more expensive signs. Fifty long years of humbly navigating us to Walla Walla, or Belchertown, or from the 10 to the 710 to the 405 Freeway. You may have never heard of Highway Gothic, but you've certainly seen it: it is the default typeface of every road and highway sign has been with us since the 1950s, stern yet unassuming, as American as a Grant Wood painting. Instant downloads for 27 free Clearview fonts. ![]()
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